Digital UP is the Dubai studio of the Café Crème group. Performance marketing, printed brand magazines and film, run by one team for clients across Europe and the MENA region.
Most brands are not invisible. They are inconsistent. We run the three surfaces that build one, and we run them together: what people find, what they hold, and what they watch.
Capabilities
No handover between a media agency, a design studio and a production company. The same team carries the idea from the plan to the print check.
MEDIA STRATEGY
Where the budget goes, why, and what we expect back. Channel mix, forecasting and a plan you approve before anything goes live.
PAID MEDIA
Campaigns built, launched and managed daily. Creative testing, audience work and reporting written in plain language.
WEBSITES
Landing pages and full sites, designed and built to convert. Search visibility, tracking and analytics wired in from day one.
EDITORIAL DESIGN
The magazine, page by page. Editorial line, flat plan, art direction, typography and the words that fill it.
FILM & PHOTO
Brand films, campaign shoots, vertical formats and motion design. Shot once, edited for every place you publish.
The difference
How we work
The same four steps on every engagement, whether it is a landing page or a magazine. You always know what happens next.
We start with your market, your numbers and what has already been tried. No template audit, no discovery theatre.
You get a plan with owners, dates and a budget. You approve it before anything is produced.
Campaigns, pages, magazine spreads, films. Produced in house and reviewed with you at each stage.
One monthly report across everything we run. What worked, what did not, and what changes next month.
How we engage
One focused piece of work, delivered in weeks rather than quarters. A website rebuild, a campaign launch, one issue of your magazine.
A full build, from positioning to the finished assets in market. Messaging, website, campaign, film and photo, launch support.
A monthly partnership across the three services, with a standing team. Always on media, ongoing content, a quarterly magazine or film.
Scoping
Pricing is set per scope. Ask for a quote and you get a fixed number, not a range that moves later.
Have a quoteOwners, dates and a budget, agreed before anything is produced.
One brief, one strategy, one person who answers the phone.
Campaigns, pages, magazine spreads and films, reviewed with you at each stage.
Every channel we run for you, in one document. What worked, what did not, what changes next.
Growth, magazine and film from the same team, so nothing gets quoted twice.
Answers
Digital UP is registered in Dubai and works with brands across Europe and the MENA region. Most of the work runs remotely, with travel for shoots and press checks.
No. Most clients start with one, usually paid media or a website. The three work better together, but they are sold separately and priced separately.
It depends on page count, paper, finishing and print run, so there is no list price. Ask for a quote and you get a fixed number covering editorial, design, printing and delivery.
As soon as the deposit is settled. Campaign work usually starts faster than print, since printing schedules depend on the press.
English and French are produced in house. Arabic is not in production yet, it is coming.
Yes. Digital UP is the Emirati company of the Café Crème group. The group brings the editorial and production experience, Digital UP brings the international footprint and the Gulf presence.
